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The Abode Living Family
As Australia’s leading manufacturer of luxury bed linen, Abode Living may already be familiar to you. However, what you may not be familiar with is that we are a family owned and run business, manufacturing in Melbourne. Founded in Melbourne in 1991 by Robert Adair (original founder of Adairs), the Abode Living family has since grown to include his son Ben Adair. This is subsequently the fifth generation of Adair’s to follow in the family business of home textiles and bed linen.
Made in Australia... Right behind our showroom is our factory, office and warehouse. With such a close relationship to the manufacturing and design process, we believe the passion we have for our products sets us apart. Having this facility at our fingertips means we can develop, design and adjust our products or even custom make items with our world class materials. This unique service is something some of Australia’s top interior designers have really taken a warming to.
Our company philosophy is to the sell the best quality products at the most accessible prices. We are able to do this by selling directly to you, our customers, without any unnecessary markup.
We also pride ourselves on the fact that we offer the largest selection of European white goose pillows and quilts in Australia, which are made from imported European materials. We make amazing quilts, as good as you will find anywhere in the world, and they are all made to order and shipped within 24 hours from our Melbourne warehouse. As a result of making them on site, we have the ability to offer refills, adjustments and rejuvenation services for all of our quilts and pillows.
We really love what we do and truly care about the products we create. We hope you can enjoy them too and we thank you for your ongoing support.
In The Beginning
The idea for starting Abode came, when Robert Adair had the yearning to provide a stable marketplace with cleverly designed, luxury products for the home at a price affordable for mainstream shopping. The marketplace only offered conventional, low quality designs or high end unaffordable luxury designer products.
After leaving Adair's Robert set up Abode's first retail store in the illustrious Chapel Street shopping precinct in 1991. The store was situated at 550 Chapel Street to appeal to clientele who were searching for products not available in major department stores. Abode started to manufacture, paying close attention to the quality and design of the products. To start with there were only 5 staff, including Robert. Today, 22 years on, the team has grown to over 20 including 2 original, very knowledgeable, staff in store.
The first product line Abode produced was the "Denim Bed Jeans". Sewn in a garage in Elsternwick, Robert had to sew all the buttons on by hand for the first production run until Abode purchased its first button machine. Bed jeans are still available today, however they are made using more efficient techniques. Egyptian Cotton was the next big development for Abode. The first shipment of Egyptian Cotton from Egypt included rust marks and squashed flies! This prompted Robert to search for a higher quality fabric from Italy, and this was a turning point in quality for the luxury brand. Now Abode Living focus on premium fabrics from Europe (mainly Italy) and manufacturing some of the best bed linen, sheets and doonas in Melbourne, Australia or even the world.
Spreading The Word
When Abode first opened, leaflet drops were made around the surrounding neighbourhoods of South Yarra to promote the business. Once the Abode brand grew synonymous with affordable quality, the mailing list grew. Robert photographed and made the first 8 page mail-order catalogue in 1998 and it has grown to a bi-annual 80 plus page catalogue today, with a large client base throughout Australia and overseas. Editorial in various publications helped Abode spread the word of its affordable Australian made luxury bed linen, even to iconic Australian celebrities who are now loyal customers.
In 1998 Abode relocated to the current Flagship store located at 331 Camberwell Road, Camberwell. Abode had outgrown the small Chapel Street store and needed a larger premises to display the ever growing range of products and to accommodate the manufacturing space needed to produce all of the fine quality products. Customers became happy to make the journey to the new store to pick beautiful and essential home wares and bedding. The Abode Living brand has become a familiar label amongst the people of Melbournite and throughout Australia.
In 2006 Abode launched it’s much anticipated online store, and refreshed it during 2013 to be one of the best online bed linen stores in Australia. This meant that Abode was now a multi channel business and from that point on has never looked back.
During a trip to Europe in 1985 Robert discovered the warmth and superior quality of Hungarian white goose down. From there, relationships with the first suppliers were born. Initially when Abode opened, Robert imported the high quality quilts and pillows from Hungary to offer something other than the Chinese down products that flooded the marketplace. Abode progressed to producing Australian made, where, Robert’s son originally started stuffing the pillows by hand until Abode bought its first pillow filling machine in 1998. The next step was to make the quilts in-house, in order to offer multiple warmth levels, something done by no other company. Today the pillows and quilts are filled with the finest quality Hungarian white goose down and feather and are manufactured to very strict standards.
The products carried by Abode Living reflect the lifestyle of their consumers, either in a contemporary setting or country cottage. Products are in classic tones of white, ivory, chocolate, taupes and grays to strengthen their timeless quality. Abode revolves around the bedroom with essential quilts, pillows, European and Italian sheeting. Over the years there have been many new products including knitted blankets, table linen, accessories and more recently lounge wear. All of these products are carefully sourced from the best suppliers around the world or made in-house (in order offer the highest quality product at the most affordable price).
Abode offer so many great products to compliment every room in the house, from the bedroom, bathroom, dining room and kitchen. Abode presents an opportunity to build a beautiful serene home without compromising enduring elegance.
Over the years Abode has strived and been proud of providing a portfolio of the highest quality products from around the world at the most affordable price. In addition, levels of service and knowledge across all channels of sale are second to none in order to provide a shopping experience that has satisfied our customers our 22 years. Abode will continue to be dedicated to customer requirements..